Take a look at two articles in today's (June 8, 2010) WSJ about firms building up their recruiting websites and getting creative to find an internship. Both are by Joe Walker. Here are the links:
http://online.wsj.com/article_email/SB10001424052748704764404575287254249588026-lMyQjAxMTAwMDAwNzEwNDcyWj.html
http://online.wsj.com/article_email/SB10001424052748703303904575292820783514084-lMyQjAxMTAwMDAwNzEwNDcyWj.html